Up to 2012
The Splosh story story starts back in January 2010. I was standing in the Hay on Wye Co-Op car park throwing plastic bottles into a recycling container, and was struck by the thought that what I was doing was pretty silly. Ridiculous in fact. I was buying bottles for stuff like washing up and laundry products, my family were using them once and then I threw them away – in perfectly good condition.
I turned to look at the supermarket, where mothers with children were pushing trolleys through the doors piled high with plastic bottles from their weekly shop. Could it be that these multi-billion pound businesses, which dominate the retail scene and whose bosses are considered some of the greatest businesspeople in the country, had a fundamental inefficiency at their heart? Driving away from the Co-Op that day, an idea started to gel in my mind….
It took many months before Splosh was born. Designers, chemists and fragrance experts have worked hard together to create an extraordinary new concept. The idea is to sell home care products direct to customers as concentrates. It’s never been done before, and a lot of complex chemistry has had to be overcome in order to achieve it.
I believe Splosh is better value and more convenient than our competitors. But much more importantly our refilling system greatly reduces environmental impact through low CO2 emissions and by cutting out waste. The throw-away culture of the last few years has created an environmental disaster (and recycling is not the solution here). It doesn’t have to be like this and I hope Splosh can introduce you to a new way of doing things.
Founder of Splosh